Avela Floral Design

Avela Floral Design is a full-service floral design company based in Williamstown, Massachusetts, specializing in sustainable wedding flowers. Husband-and-wife team Whit and Amy bring extensive hospitality industry experience to their work, focusing on locally-grown, seasonal blooms and wild botanicals. They emphasize sustainable practices throughout their business operations. The team describes their design aesthetic as eclectic, modern, and romantic. Each wedding is designed in collaboration with clients to ensure arrangements reflect the couple's unique vision. Avela Floral Design provides comprehensive planning support, from initial consultations and venue visits to sourcing flowers and being present on the wedding day itself. Avela Floral Design travels throughout the Berkshires, Western Massachusetts, Eastern New York, and Southern Vermont. They offer full-service support including delivery, setup, and cleanup after events. The company has received recognition including the WeddingWire Couples' Choice Awards in 2024 and 2025, and The Knot Best of Weddings 2024.